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Originally Posted by digamma
Good piece. It does get at what might be Grantland's downfall. From everything I've read, including this article, Grantland, while a critical success, lags on site traffic and revenue. Hard to see ESPN continuing to support that long term.
I mean, I loved The National back in the day, but, oh well.
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Grantland was always supposed to be 'prestige programming' for ESPN, but it's definitely eye-opening/sad to see the share of their traffic that's from Simmons as opposed to everyone else. It will be even more of a money pit now, but it'll be interesting to see how far ESPN goes in order to passive-aggressively 'win the breakup.'